Since there are only 347 breathless articles on Eater about this place, I'd figured I'd throw my $.02 in.
Significant Eater and I walked up to the East Village for lunch yesterday, and thoroughly enjoyed what we ate...
That's a sausage and mushroom pie on top, and a plain on the bottom. Now mind you, I like this style of pizza (as has been noted in the Marta thread, I'm sure), and these are nicely done.
Nothing on the menu (at this point, and excluding the 1/2 bottles of champagne) is over $12 all in, and our lunch of crochettas, a nicely composed (if the tiniest bit overdressed) salad, the two pies above, and 2 sodas clocked in right at $40 - a veritable steal in this day and age.
Martina is definitely based on the Shake Shack model of ordering, being given a "pager" type device, and waiting to be called to pick up - though we were offered our salad, crochettas, and sodas toot sweet. But if the intent is to eventually grow Martina into a Shake Shack style operation, with multiple locations, I just don't know how well that will translate. After all, making pizza a la minute is certainly not the same as cooking a preformed burger. Time will tell.
In the meantime, with Nick A. in this singular house yesterday, all is well.