Barclays paid $400mn for the rights to put its name on the new arena in Brooklyn. In so doing, it joins companies like Enron, Adelphia, Conseco, and American Airlines. Financially troubled Chesapeake Energy is also a significant owner of the Oklahoma Thunder, and has its name on their arena, too.
Often portends trouble
The stadium-naming jinx has been well documented. Enron Field in Houston was renamed Minute Maid Park after Enron’s collapse. Adelphia Coliseum was the home of the Tennessee Titans before that company went bankrupt, and the Baltimore Ravens once played in PSINet Stadium. American Airlines, whose parent company declared bankruptcy last year, gives its name to the American Airlines Arena in Miami.
An exception — but up to a point, given its struggle to turn itself around — has been Citigroup, which committed $400 million in 2006 for naming rights to the Mets stadium.
Contrast this to Rutt's Hut, an old school Jersey hot dog legend. You can't even get across the parking lot without encountering pigeons who are so bold that they try to take bites of hot dogs from people who are walking to their cars. These pigeons are so brazen that they routinely shake down rats for lunch money.
hotdoglover, describing the well known Clifton NJ dog house